Advantage of Deep Learning over Machine Learning
In Official Blog
NextGen machine learning methods have created a positive ripple in the tech world in recent years, vastly improving voice and image recognition, machine translation, vision enhancement, and many other things. Although, the progress may be hindered by a significant problem: it’s often impossible to explain how some of these “deep learning†algorithms reach a decision.
Deep learning has emerged as a powerful way of mimicking human perceptions. It involves training a very large neural network to recognize patterns in data and is lightly inspired by a theory about the way neurons and synapses facilitate learning. Each simulated neuron is a mathematical function, but the complexity of these interlinked functions makes the reasoning of a deep network extremely difficult to untangle. But then deep learning, allows for sophisticated analytics that are useful to the industry, and which can be very difficult to expedite otherwise.
Industries now aim to exploit concerns over the opacity of existing algorithms by using more transparent approaches. But this issue could become more significant over the next few years as deep learning becomes more commonly used. The world is developing several new deep learning approaches, including more complex deep networks capable of learning several things simultaneously. The only hope is that deep learning can be used to go beyond just matching human perceptions. And make sure we’re making decisions for the right reasons.
The next level of the digital marketing is going to drive your mind beyond your imagination. It’s time to start thinking about the next big thing that’s going to change digital marketing. Can you imagine? Think about it? What could it be? Think! The move into 2018 also comes with a shift in digital marketing. New trends are entering the marketplace and your company needs to pay attention or you may be forced by the wayside. With the need to become more visible and reach more customers, the digital marketing of tomorrow offers advancements in emerging technologies as consumers demand a more integrated experience.
It fuels a smarter view of the customer and allows AI to predict what will deliver relevant personalized customer experiences.
Now the question is how to integrate SEO with AI. It is going to be a huge task to understand the algorithm of an AI with the Search Engine.
Since brands tend to see better engagement on Instagram than any other social media platform, and because of great advertising controls, Instagram is poised to become the go-to channel for brands interested in social media marketing.
In this digital world, we are obsessed with the technology. Technology is changing every second. With the emergence of technology, the threats in the cybersecurity are increasing every day.
Threats to organization
Banking, Financial Services and Insurance (BFSI): The BFSI sector is under growing pressure to update its legacy systems to compete with new digital-savvy competitors. The value of the customer data they hold has grown as consumers demand a more convenient and personalized service, but trust is essential. Some 50% of customers would consider switching banks if theirs suffered a cyber-attack, while 47% would “lose complete trust†in them, according to a recent study. A number of major banks around the world have already been subject to high-profile cyber-attacks suggesting that the sector needs to improve its approach to risk. Financial firms should invest in security applications that are able to adapt to the future of banking to ensure comprehensive, around-the-clock security. Shared Ledgers will feature prominently in the future of the BFSI sector, the best-known example of which is Blockchain, which forms the backbone of cryptocurrency Bitcoin. The blockchain is a database that provides a permanent record of transactions. It leaves an undisputed audit trail that can’t be tampered with, meaning it could completely transform security in the BFSI sector.
We are living in the digital era. Era’s digital desires are marked by a thirst for content. Technology is changing every second. So do marketing.  Digital marketing is growing and will keep on growing. In this tech-savvy generation, the scope of digital marketing has massively expanded. Digital marketing is both an art and a science. Successful marketing comes from collecting, analyzing and using data about when and where customers spend their time. In short, data is behavior. Learning from this behavior drives creative messaging and strategic campaigns. Tracking behavior and tapping into the emotional connection through messaging, ads, social, and design makes all the difference in the digital space.
SEO is Search Engine Optimization. SEO is responsible for the organic ranking. 
Now the question is how content can be helpful?
Think holistic strategy, rather than specific tactics. Each social channel, blog post, email, web-link must have a purpose and drive towards something. Never post simply to post. Without engagement or traffic, those posts are a waste of time and money. Get an understanding of your target market and their previous journeys. If they simply aren’t on Twitter or don’t interact on Facebook, cut it from your strategy. Focus your efforts without diluting resources; only do what is working and do it with all you’ve got.
People being Self-Employed without any investment. Careers are being shaped by just investing some time. It is the most popular marketing trending these days. Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. You find a product you like, promote it to others and earn a piece of the profit for each sale that you make.
Understand the Google ranking algorithm
Understand the importance of keyword
Content should be relevant
Creating a welcoming website is one of the first things that a business needs to look at when it comes to improving its online presence. One should see it as their own home or real-estate on the web. Just like any home, an effective website is clean, neat, organized and a place everyone wants to come and hang out for a while. Today I want to talk through some of the most common missteps we see brands making in their online marketing so you can evaluate your own brand, improve your strategy and get a better response. Here I am going to talk about what to do and what not to do for making a better presentation of your brand in the digital world. There are several common areas where we see brands struggle (regardless of their industry) and, worse yet, these are areas where they get taken advantage of — all while paying a significant marketing retainer each month.
The website without proper SEO [Search Engine Optimization]
Lack of Google Analytics analysis
Irrelevant Content 
By the time smartphones and tabs are introduced digital marketing has touched new heights in this digital era. This era has almost everybody with a social media account and the ones without such an account are literally looked down upon for business purposes. Digital marketing is defined by the use of numerous digital tactics and channels to connect with customers where they spend much of their time: online. So, the query that arises is of studying the consumer behavior in digital marketing.  Digital marketing has created a revolution in the virtual world of marketing. Here the traditional method of marketing doesn’t apply. The client doesn’t feel neglected. Digital marketing focuses on connecting with the target audience. The client feels as he/she is a part of it. We all know that digital marketing is impacting the way we communicate with our consumers. From Facebook ads to Google/Bing Pay per Click to mobile marketing, digital media is taking a bigger and bigger chunk of the marketing budget each year. Let’s look at a few reasons why digital marketing is becoming such an integral part of the marketing pie.
Modern media is no longer confined to a television or radio show, newspaper or advertisement. Instead, today’s media — from text to video and sound — can be saved and shared electronically, using everything from desktop computers to small mobile devices. This electronic dissemination of media has had a powerful impact on the way people communicate for personal reasons, school, and even business.
Leading technological edge
Before you create a single piece of content, make sure that you have a deep understanding of your ideal customer. In modern terms of SEO, there is a huge demand for high-value content or lead generation. No matter what your business model is, content is still king, thus content marketing must be a primary goal. Content is the foundation of your lead generation and leads nurturing efforts. Marketers have come to rely on content to engage prospects and customers in today’s buyer landscape, but to do so, your content must educate, inspire, and beg to be shared. It should help leads to overcome challenges and achieve their aspirations. If you are able to do that, leads will flock to you, and you’ll gain their trust. Know your audience and give them what they need. An effective content marketing strategy helps enforce a strong baseline for lead analysis since every piece of content can be measured. That best practices how-to guide generated 10% of your digital leads for the year? Great—write another one! Your long-form blog on do’s and don’ts was you’re most viewed of the year? Awesome—share it on social media and write a follow-up!
After generating traffic you need to do analyses of the potential leads. It is the filtering process of the traffic. The Lead generating content is content that you package into lead magnets: valuable resources that you give away for free in exchange for someone’s email address.
Paid Platform: As the name suggests you have to spend money on this platform. Â You will get traffic a lot quicker than organic platforms. Promotion is lot more-faster in this platform.